Social Media Tools Used by Global Marketing

by 02:22 3 comments
Social media networks are wonderful resources for businesses looking to promote brands online. As now 2017, many social media experts are already predicting the direction of social media in the New Year.

If someone want to create a successful social strategy, they should advise themselves with how each network runs, the kinds of audiences can reach on that network and how business can best use each platform. We profiled the most popular social media platforms to help your business better in market.

Its posting social-media content across multiple social media accounts gets a whole lot easier with this tool. It was the first software to introduce the queue publishing system allowing its users to schedule content across most social networks without having to individually schedule them. It allows to create a posting schedule for Twitter, LinkedIn, Facebook, Pinterest and Google+ pages all in one place, creating a queue and saving considerable time.

One of the best apps with amazing filters and basic editing tools. The VSCO app allows to edit photos quickly and apply various filters into image that make it look eye-catching and stand out. Lots of photographers also use this app due to its filters and options available for editing and applying small touches to the images for the best results.

With the need to include more visual content as part of social-media posts, Canva is for high-quality images that fit in various budgets. Its offer numerous of templates that helps look like a great designer, even if you don't always know exactly what you are doing.

Hootsuite can monitors Facebook and Twitter properties for free and it is also allows scheduled publishing. Mainly for paying customers who monitor different Twitter searches regularly, Hootsuite also allows link tracking, collaborating and integration with Google analytics and Facebook insights.

Oktopost is Social media management platform for B2B marketers, focused on delivering and measuring clicks and conversions for lead generation campaigns.

Sprout Social:
There are seemingly countless social media management platforms available these days, but Sprout Social continues to stand out from the rest thanks to its versatility and simplicity. For starters, Sprout Social is able to connect with each major social media platforms (even LinkedIn and Google+), allowing to quickly craft multiple posts. Better yet, Sprout Social’s unified social inbox allows to view all conversations–across all channels–while monitoring important keywords and hashtags, all in one convenient location.

There’s a lot of work that goes into creating a successful social media presence, but with the help of the many tools available to marketers today, even the smallest startup can turn its social media profile into an engaging, audience-building machine. And the best news is that these tools are only a small sampling of what’s available online.

As leverage these and other social media helpers, will find it easier than ever to an updates media efforts in order to generate powerful establish for brand.



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  1. Yes, indeed. I’ve been running my own business, and I can feel the difference between the time I didn’t use social media marketing and now that I’m doing my own social media campaign for my business. Social media is not just about growing a business, but also expressing the voice of your business to your audience. Thank you for sharing your thoughts. This is a really inspiring article. I would love to see more updates from you.

  2. As per my recent experience, I would like to recommend Blue Strawberry. It's an automated social media management tool that offers advanced features of ceating and scheduling social media posts. It offers various templates of creating posts and videos. Grow your social media audience by Saving your time with Blue Strawberry.